Stronger in 30 days.

Or you’ll feel the difference.

Structured strength training. Real coaching. A community that actually keeps you coming back.

BURN - SCULPT - REPEAT

BURN - SCULPT - REPEAT ⚡

If your workouts feel random…

this is why.

Most people:

  • walk into the gym with no plan

  • repeat the same workouts

  • don’t feel real progress

  • lose motivation after a few weeks

Indoor FIRM AF fitness studio with multiple Glute Slide Machines labeled 'Glute Slide' arranged in a row, large mirror on the left wall, modern black ceiling with spotlights, and minimalist decor including artwork and storage shelves.

The AF EFFECT

Every class follows a system designed for results.

GLUTE SLIDE MACHINE

→ targeted, controlled, effective

Structured strength training

→ Train with purpose, not guesswork

Coached Classes

you’re guided every step

Progress-Based Structure

→ you feel stronger every week

Ready to feel the difference?

What happens when you stay consistent

See what it feels like for yourself.

MORE THAN A WORKOUT. IT’S A COMMUNITY.

Parking, Transit &

Accessibility

Getting here should feel easy. Here’s what to know before you arrive.

  • Conveniently located and easy to access:

    * 15-minute walk from the PATH train

    * 5-minute walk from 2nd Street Light Rail

    * Accessible by bus.

    * Easy commute from Jersey City, The Heights, Southwest Hoboken & surrounding neighborhoods.

    Parking options:

    * Street parking available

    * Closest parking garage: Mission 50 Parking Garage (2 blocks away)

  • Firm AF strives to create an inclusive and welcoming environment for everyone. At this time, the studio’s main entrance and workout area are not wheelchair accessible.

    Our team is always happy to assist with entry or provide accommodations where possible.

    Please contact us prior to your visit if you have specific accessibility needs, we’ll do our best to make your experience comfortable and supported.

    Contact Us

Lift Loud. Live Proud. Love FirmAF.